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david lechner's Articles in Search Engine Optimization

  • How to Use Link Placement Analysis to Maximize Profits
    Let us assume for a moment that your web site is a store. Not a piece of virtual property, but a real one. Standing behind the counter, you notice where customers flow as they travel around your carefully constructed displays.
  • How Important are Back Links?
    When setting up your website for SEO (Search Engine Optimization) on Google there are several factors you need to look at in order to obtain a high rank on their search engine. Of course your content and meta tags must be inline with positive density percentages and reciprocal links. Google then takes your website and performs a mathematic equation and places a numeric value on your website depending on one of the most important features, reciprocal or back links.

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